In April of 2015, Google updated its search engine to penalize websites that are not mobile-friendly. They knew that mobile was growing fast. Last May, Google announced that searches done on mobile devices had exceeded those by PC’s. The trend is clear: mobile is taking over the search market.
When you search on your smart phone, (which you can now do by voice command), the results are different than those you see on a PC. That’s because Google now ranks sites separately for mobile.
If your site is mobile-friendly, it says so right on the SERP (search engine results page). If it is not mobile-friendly, Google pushes your site down the list, usually below page one.
So how do you know if your site is mobile-friendly? That’s easy, just go to Google’s Mobile Test page.
Since January 2013, all Profit Gate websites have been built in the new, “responsive” design, meaning our sites are easy to read and navigate when people visit using their mobile devices. If your site is not mobile-friendly yet, you are most likely losing business every month.
In order to make a site mobile-friendly, it should be completely rebuilt using modern code methods. For more information on this, give us a call – (727) 607-3300.